Buick – TurbosJunkyardDog.com – Connecting Enthusiasts Worldwide

1988 Volvo 780 Bertone

Let’s get one thing straight right away: The Chevrolet Monte Carlo WAS a personal-luxury car. I have received at least a dozen emails and instant messages on this issue, mostly from car guys who insist that a personal-luxury car must come from a luxury brand. Not the case. For anyone who would like to spend time learning about the origins of the term, Wikipedia has a nice entry on the topic.

More debatable than the Monte Carlo are the Avanti and Plymouth seen below. Personal-luxury cars? You tell us.

[embedded content]

Once you’ve checked out the collection we have for you here, click on any of the links below to check out even more cool classic auto print ads.

More classic car ads

1980 Mercury Cougar

1980 Mercury Cougar Ad

Four-Door Madness! A Gallery of 1988 Sedan Ads

1980 Plymouth Sapporo

1980 Plymouth Sapporo Ad

Compact Madness! A Gallery of Small-Truck Ads

1980 Dodge Mirada

1980 Dodge Mirada Ad

Drop-Top Madness! 20 Classic Convertible Ads

1981 Chevrolet Monte Carlo

1981 Chevrolet Monte Carlo Ad

Headlamp Hat Dance: 6 Years of the Chevrolet Monte Carlo

1981 Oldsmobile Cutlass Supreme

1981 Oldsmobile Cutlass Supreme Ad

What Was the Mercury Cougar Bostonian Edition?

1982 Dodge 400

1982 Dodge 400 Ad (Canada)

Rear-View Madness! Classic Ads Featuring the Backs of Cars

1983 Mercury Cougar/Budget Rent A Car

1983 Budget Ad featuring Mercury Cougar

Velour Madness! An Ad Gallery Featuring Classic Auto Interiors

1985 Cadillac Eldorado

1985 Cadillac Eldorado Ad

Model-Year Madness! 10 Classic Ads From 1960

1987 Chrysler LeBaron

1987 Chrysler LeBaron Ad

Model-Year Madness! 10 Classic Ads From 1965

1988 BMW 635CSi

1988 BMW 635CSi Ad

5 Coolest Concept Cars of the 60s

1988 Oldsmobile Toronado Trofeo

1988 Oldsmobile Toronado Trofeo Ad

5 Forgotten Convertibles

1988 Volvo 780 Bertone

1988 Volvo 780 Bertone Ad

Classic Car Ad: 1975 Oldsmobile Cutlass Supreme

1989 Avanti

1989 Avanti Ad

Action Madness! A Gallery of Classic Ads Featuring Cars in Motion

1989 Buick Riviera

1989 Buick Riviera Ad

The X-Pile: Mystery Scenes from the Service Station

1989 Lincoln Mark VII

1989 Lincoln Mark VII Ad

Follow Tom on Twitter

Check out the Consumer Guide Car Stuff Podcast

Personal Luxury Car Ads Gallery

#gallery-1 { margin: auto; } #gallery-1 .gallery-item { float: left; margin-top: 10px; text-align: center; width: 33%; } #gallery-1 img { border: 2px solid #cfcfcf; } #gallery-1 .gallery-caption { margin-left: 0; } /* see gallery_shortcode() in wp-includes/media.php */

: 1980 Mercury Cougar Ad

: 1980 Plymouth Sapporo Ad

: 1980 Dodge Mirada Ad

: 1981 Chevrolet Monte Carlo Ad

: 1981 Oldsmobile Cutlass Supreme Ad

: 1982 Dodge 400 Ad

: 1983 Budget Ad

: 1985 Cadillac Eldorado Ad

: 1987 Chrysler LeBaron Ad

: 1988 BMW 635CSi Ad

: 1988 Oldsmobile Toronado Trofeo Ad

: 1988 Volvo 780 Bertone Ad

: 1989 Avanti Ad

: 1989 Buick Riviera Ad

: 1989 Lincoln Mark VII Ad

Personal Luxury Car Ads

Written by: Tom Appel on August 25, 2020.

1988 Pontiac Bonneville SSE

By 1988, light-duty trucks—a category which includes pickups, minivans, and SUVs—accounted for roughly one third of new-vehicle sales. At the time, the popularity of trucks seemed scandalous to many in the automotive media, most whom wagged a stern figure at automakers, warning that a sudden surge in the price of gas would leave dealers with lots full of unsellable product.

And while a brief spike in gas prices around the turn of the 21^st Century did, briefly, suppress the public’s interest in SUVs and crossovers, three decades later “trucks” are selling better than ever. In fact, during the first two months of the COVID-19 shutdown, crossover sales accounted for as much as 80 percent of what sales there were during that time.

[embedded content]

Let’s return to 1988 and spend a little time with the sedans of the day. Collected here for you are 16 vintage print ads and one pretty entertaining TV commercial. If you remember spending time in one of these cars, tell us about it. The place to leave comments is down below.

More classic car ads